Veritas Professional Development
Management & Business Coaching
Name Development & Logo Design
Building a Foundation for Success
In 2020, Matt Goebel decided to chase the dream of owning his own business. He knew he needed a solid foundation for success, so he hired Blue Note.
We began by establishing the name Veritas, Latin for truth, to represent his goal of helping clients discover their best selves. We then created a logo to represent the change in direction that Matt’s services bring to his clients’ lives. We then handed the visual assets to 1eighty Digital for website development.
Veritas is still going strong, and their logo is still one of our favorites!