Cable Bullet
Cable Rail System
Product Illustration
Going Beyond Photography
Cable Bullet revolutionized cable railing technology with their patented system, but were having difficulty showing how their system worked with photography. By using their engineer’s drawings, we created imagery that clearly showed their system’s superiority.
We were looking for a clear way to show prospective customers how the Cable Bullet system works, but photography was only able to tell half the story. Blue Note took our product blueprints and created realistic cutaway illustrations that have all but eliminated customer confusion and questions around our core product.
Chris Manduka — Co-Founder / Cable Bullet